A Unified Platform for End-to-End Integrated Evidence Generation

Evidence 360 is a full featured, ready to deploy, COTS (commercial-off-the-shelf) solution for integrated asset evidence management. It comes with industry standard data model, pre-built use cases, automated workflows and visualization of performance and impact)

Why Choose Evidence 360?

Comprehensive Evidence Management

The only integrated platform designed for Medical Affairs-streamlining evidence strategy, planning, execution, and impact measurement.

Fully Digitized Evidence Planning Workflows

Seamless modules for gap identification, evidence generation, cross-functional alignment, portfolio tracking, and insight reporting-all in one place.

From Strategy to Execution

Translate medical evidence strategies into actionable plans and activities with clear accountability across functional teams.

Global-to-Local Synchronization

Bridge global evidence strategies with local execution, ensuring consistent alignment and optimized resource utilization.

Built-In Compliance & End-to-End Visibility

Stay audit-ready with standardized processes, real-time dashboards, and transparent workflows for Medical Affairs evidence planning.

How It Works: Digitize Plan into Business Impact with Evidence 360

Define Strategy & Evidence Generation Objectives

Establish clear evidence-generation strategies and measurable strategic imperatives aligned with therapeutic area priorities and global business goals.

Conduct Evidence Landscape Assessment & Gap Analysis

Centralize existing data, publications, and studies to assess the current evidence landscape. Identify evidence gaps and unmet needs to inform future-plans.

Build Integrated Evidence Generation Plans

Translate strategic priorities into actionable clinical studies, real-world evidence (RWE) initiatives, and publication strategies with clearly defined timelines, KPIs, and owners.

Execute, Track & Optimize in Real Time

Leverage Evidence 360’s integrated dashboards to execute projects efficiently, track cross-functional dependencies, and ensure alignment between global and local Medical Affairs teams.

Disseminate Insights & Measure Scientific and Business Impact

Deliver evidence through targeted scientific communication channels, measure ROI and adoption, and continuously optimize evidence planning for maximum impact.

Deeper Insights, Enhanced Collaboration, and Increased Effectiveness

From Strategy to Scale: How Evidence 360 Delivers Digital Transformation in Integrated Evidence Planning

Pre-Configured Evidence Planning Modules

Rapid deployment with minimal setup and faster time to value.

Evidence 360 platform with built-in modules for evidence strategy, RWE, publications, KOL management, and impact measurement.

Agile, Use-Case-Driven Implementation

Fast scale-up and alignment with global and local evidence generation priorities.

Sprint-based rollout by priority use cases, migration of IEP data, and seamless integration with internal – studies & catalog, external- pubmed, and analytics dashboards.

Change Management & Training

High adoption and organizational readiness with minimal disruption.

Role-based onboarding, live training, and workshops tailored for Medical Affairs, Evidence Planners, and cross-functional teams.

Analytics, Insights & AI-Ready

Real-time visibility and smarter evidence-generation decision-making.

Native KPI dashboards, gap analysis, insight tagging, and AI/NLP tools for evidence categorization, prioritization, and continuous optimization.

Secure, Compliant & Scalable

Enterprise-grade compliance and multi-market deployment readiness.

HIPAA/GDPR-compliant, GxP-ready platform with audit trails, role-based access, enterprise-grade security, and global scalability.

Testimonials

IEGP has helped us increased the conversation among cross-functional colleagues on a key data generation gaps, leading to the enhancement of scientific discussion within the group

I would characterize Evidence 360 initiative as a true digital transformation enabler that will increase efficiencies to drive significant value for the organization.

IEGP helped directing resources to evidence generation activities that are strategically more important